Management

To safeguard as far as possible the employment of estate staff

To encourage employees to develop skills to give maximum job satisfaction

To promote awareness of Health and Safety at all levels and ensure completion of all Risk Assessments and Method Statements where appropriate

To make decisions which are not discriminatory on grounds of gender, race, disability or religion

To manage to a high level of financial efficiency

To maximise net yield without compromising standards and obligations to staff and public

To yield a fair return for the business while maintaining the underlying assets

To support tenants in appropriate developments to fixed equipment on holdings

To promote greater awareness of the needs of tenants

To support the development needs of local communities by making land available to sustain dynamic growth both residential and commercial

To give special due care to the maintenance and preservation of all listed properties

To support local contractors

To promote an appreciation of the merits of tenant farming and the success of this partnership approach to business

To seek a sustainable balanced approach to rural land use and resist pressure from interest groups with narrow objectives seeking to persuade the Government to further interfere in the fragile rural economy

To encourage the sustainable development of rural industries with due regard to flora and fauna

To continue with programmes which deepen and widen existing biodiversity integrating conservation with commercial objectives

To participate with Scottish Natural Heritage and the Royal Society for the Protection of Birds and others in research surveys

To encourage conservation by removing redundant deer fencing in order to reduce bird strikes

To promote the restoration of woodlands within let farms and to research in co-operation with other organisations the impact of different grazing regimes

To control deer numbers by culling to at least the numbers recommended by Scottish Natural Heritage in agreed management plans

To implement the Deer Management Plan for the highly acclaimed Kinveachy Site of Special Scientific Interest, Special area of Conservation and Special Protection Area

To continue to meet the standards achieved by the Estate under the Wildlife Estates label

To restructure woodlands in more sensitive areas to create plantations of mixed age

To maintain and improve the valuable heather moorland habitat, particularly for red grouse and also for all upland bird assemblages

To promote improvements to tributaries of the Spey in order to encourage habitat conducive to good spawning in association with the Spey River Board, Scottish Natural Heritage and the Scottish Environment Protection Agency

To establish close liaison with local communities, local councils, and national government on all relevant policy areas of mutual interest

To communicate estate management objectives to local communities

To encourage an appreciation of the countryside and respect for the environment and rural businesses

To encourage multi-benefits from woodland areas which do not impair the financial return of the investment in the growing crop

To promote woodland access for recreation around local communities

To continue to develop recognised safe access routes over estate lands such as those already secured by the Aviemore Orbital Footpath, The Speyside Way that extends for 12 kilometres, and the National Cycle Network extending for some 16 kilometres

To encourage "all-abilities" access initiatives as that established at Nethybridge

To inform and educate about the rural economy including the support of the Farm Links Scheme promoted by the Royal Northern Countryside Initiative